Regional Market Lufthansa Group

About in-house consulting for the Lufthansa Group

To offer the "best practice" of the Lufthansa Group to other airlines throughout the world was the aim of the board when they founded Lufthansa Consulting in 1985. Since then we have advised a wide range of airline and airport clients and supported them with our aviation expertise. During the past few years, we have also supported the Lufthansa Group more intensively with our international experience and proven aviation know-how as the in-house consultancy for Lufthansa and its subsidiaries. Our consulting services include the optimization of operational processes, the identification of potential savings as well as the introduction of measures to increase efficiency. Our successful projects include the reorganization of Germanwings, the development of fuel efficiency strategies and the optimization of internal structures and processes. 

Latest activities

  • Podcast: Airline consolidation and operational integration – Key considerations and challenges

    In this episode, we discuss airline consolidation: something which aviation experts expect to intensify once the COVID-19 standstill is over. What forms of airline operational integrations are common? What are the most important considerations, but also challenges when integrating airlines operationally?

    Our experts have worked on operational integration projects in the past and share their experiences and learnings with the listeners. 

    Listen to the podcast on Spotify, Apple Podcast and Amazon Music

    You can also listen to the podcast here

    Moderator:
    Dominique Bayer – Consultant and expert in crew management

    Guest:
    Martin Sedláček– Associate Partner and Head of Solution Group Flight Operations & Safety Management
     

  • Monetizing customer experience: how to create value for your customers and your business

    Truly listening to your customers will benefit your business – a statement many managers have become accustomed to hearing. In order to deliver on that promise, customer experience measures need to be orchestrated along the customer journey and in accordance with actual customer needs: Here’s a quick guide on how to exploit the potential and reap the benefits of customer experience.  

    A focused view on the customer
    In an increasingly faster spinning world, where technologies disrupt businesses and incumbents need to think about strategies how to prevail against new market entrants, neglecting customer experience might be a ‘dangerous’ undertaking. Now that the aviation market is seriously struck by the Covid-19 crisis, it is all the more important to choose the right portfolio of customer experience measures. It is of paramount importance to reestablish customer satisfaction and, thus, reap benefits from short-term measures quickly as well as make the right decisions for longer-term investments today in order to, ultimately, find a fast track out of the crisis and stay relevant in the future.

    Customer experience is not an end in itself but rather an overarching concept that needs to be orchestrated carefully with regards to investment, timing, and in accordance with customer needs in order to produce the much sought-after return on investment.

    Read the full article here

    Related articles

    White Paper: Bringing Customers Back

    How digital solutions, services and technologies help organizations become more flexible and improve the travel experience for passengers

    The new ‘sanitized’ air travel customer journey: possibilities for a post COVID-19 world
     

    Further insights from Lufthansa Consulting’s aviation experts are available here.
     

  • Travel bubbles as a means to revive air travel: potential, pitfalls and implementation

    Positive news recently broke the doom and gloom that was prevalent for most of 2020 and 2021, as Australia and New Zealand launched an air travel bubble earlier this week. This bubble facilitates travel without the need for testing or quarantines, and is a welcome move for the severely strained travel industry in the region. 

    The concept of travel bubbles has been around for some time now, yet its realization has been slow. Only very few bubbles have materialized due to concerns over their practicality and the risks to public health. The choice of countries to connect must be taken in a very careful manner, linking countries with similar epidemiological profiles and commitment to reducing the prevalence of COVID-19 in their communities. Further complications arise from the infrastructural challenges of maintaining separation between bubble and non-bubble passengers at airports. 

    However, the benefits from travel bubbles, if done in a safe way, are tremendous. The bubble between Australia and New Zealand alone has the potential to spur the rebound of volumes that topped 6 million annual passengers in 2019. Travel bubbles are an essential stepping stone for a staged and controlled recovery. 

    In this article, Johann Gies and Arvind Chandrasekhar explore the concept of travel bubbles further, assess past attempts at establishing bubbles and define the facilitators required for a smooth rollout. The authors also identify potential new travel bubbles by ranking markets on a ten-point scale, considering epidemiology, vaccines and traffic volumes.

    Read the full article here

  • Podcast: Bringing Customers Back, Part 2

    This two part podcast series is based on the whitepaper: Bringing Customers Back - Trends in Customer Experience in times of Covid-19. Lufthansa Consulting’s aviation experts share their perspective on the top four trends in customer experience and how they will matter on the way out of the Covid-19 crisis. What do customers need to regain trust in global travel in times of the pandemic? What do they expect in exchange for their money?

    In this episode, our listeners will find out how sustainability and personalized offers can be key for aviation stakeholders to win customers back.

    Listen to the podcast on Spotify, Apple Podcast and Amazon Music

    You can also listen to the podcast here

    Moderator:
    Dominique Bayer – Consultant

    Experts:
    Wolfgang Bublitz – Associate Partner and Head of Solution Group Customer Experience
    Julian Wildtraut and Vera Aurbach – Associate Consultants in the Solution Group Customer Experience

    Whitepaper: Contact Wolfgang Bublitz for your copy of the whitepaper: Wolfgang.Bublitz@LHConsulting.com

     

  • 19 - 23 Apr 2021 , Virtual event

    World Aviation Festival Virtual

    Rethink. Rebuild. Recover.

    Under this motto the World Aviation Festival Virtual will be held as a digital event.

    The event will include a series of senior level panel discussions and CEO interviews that will focus on how the aviation industry can prepare and capitalise on that surge in demand to help the industry recover.

    Crucial areas covered during this week will include biosecurity and contactless journey, automation, sustainability, workforce management, data and agile, payments and collaboration.

    Experts from Lufthansa Consulting will be attending the event

    World Aviation Festival Virtual event page

Projects

Preparation of intercontinental passenger services and station management

German Airline

Preparation of ten intercontinental stations considering all operational specifications including diverse interfaces such as purchasing, IT, Ground Operations, Product Management, Catering and Security. Coordination of challenges facing the new intercontinental operation such as the organization of different operators, charter and scheduled flights as well as cruise/land operations.

Customer self-service and service center process optimization

European Airline

Higher customer satisfaction and call cost reduction through increase of customer self- service functionalities combined with process optimization at all service centers. Implemented in areas passenger information, voluntary and involuntary rebooking, refund, baggage processes and customer touch points. Production of videos for self-service communicatio n and conducted a comprehensiv e communicatio ns campaign.

Implementation support of the EU-GDPR legal framework requirements

European Airline Group

Created international and company-wide aligned standards for a data protection framework and implemented a politically sensitive international corporate compliance and transformation project. Under the lead of an airline group project manager our specific analytical and methodical expertise and our industry knowledge contributed significantly to the on-time fulfillment of the new legal requirements.


Clients